Holiday Homes In India – Perennial Demand

The demand for holiday homes in India is as wired into the country’s overall economic performance as every other segment of residential real estate. That said, it is also remarkably enduring; this has a lot to do with the justified Indian belief that two homes are always better than one, and that the second one should provide what the first one cannot.

In India, there are insurmountable limitation on available space and therefore affordable home sizes in the most aspired-for first home locations – those as close to the busines districts and workplace hubs as possible. The price tags on residential properties in these locations are extremely steep and the lifestyle quotient low in most cases, especially in cities like Mumbai, Delhi and Bangalore.

This means that in the final choice of first homes by most Indian property buyers, comfort and natural ambience must invariably be sacrificed in favour of daily commuting distances that are, as far as possible, achievable. By the same coin, it is axiomatic that these limitations must be dispensed with when it comes to second home locations and configurations. Those who buy vacation homes tend to make their purchases in close-by hill stations or other accessible locations with convivial surroundings.

Indians who buy holiday homes tend to have higher disposable incomes and hail from the middle and top management segments. This buyer segment is usually in the age bracket of 35-45. These buyers purchase such homes either for investment purposes or as weekend getaways. Among many demand criteria for second home locations in India is that they must be within a few hours’ of motorable distance from the parent cities.

Mumbai

For second home buyers in the financial capital, the most preferred locations are Lonavala, Alibaug, Karjat and Goa. Lonavala is by far the favourite with Mumbai residents, and there is a good supply pipeline of row-houses and bungalows by leading players such as Tata, Lodha, Piramal and Kalpataru. There is also a healthy demand for plots in Lonavala. The prices for row houses range from Rs. 1 crore to Rs. 2.5 crore, for bungalows from Rs. 1.5 crore to Rs. 4.5 crore and for plots from Rs. 25 lakh to Rs. 1 crore.

Alibaug is a preferred destination for Mumbaikars who have a penchant for the coast. There is greater appreciation potential for this area waiting in the wings in the form of the proposed Nhava-Sewa link, which would vastly increase accessibility. Peninsula, Piramal and Samira Habitat are few of the prominent developers active in Alibaug. Row houses seel for between Rs. 70 lakh to Rs. 2 crore, bungalows from Rs. 1.25 crore to Rs. 7 crore and plots from Rs. 2 lakh to Rs. 2 crore.

Karjat is a new fad among Mumbai’s holiday home buyers, offering affordability and serenity as its primary USPs. Not too many reputed developers are active in Karjat at the moment. Row houses sell from Rs. 30 lakh to Rs. 1.5 crore, bungalows from Rs. 65 lakh to Rs. 1.8 crore and plots from Rs. 10 lakh to Rs. 50 lakh.

Goa is a perennial favourite and second home paradise for Mumbaikars. This rather unique market primarily offers villas for ready property buyers, these units being priced between Rs. 65 lakh and Rs. 5 crore, depending on how close they are to beaches and other preferred micro-locations within Goa. Plots are also available at prices between Rs. 30 lakh to Rs. 3 crore.

Chennai

Chennai has its own second home hotspots in the coastal Pondicherry (Puducherry) – a unique microcosm that was formerly a French colony and still has much of that era frozen in time – and Yercaud near Salem – the perfect hill station located in the Shevaroys range of hills and perched at an altitude of 1515 metres above sea level.

Pondicherry is a highly preferred destination among Chennai residents, and it has many second home options available – both by local and national developers. Villas are the predominant second home format and the prices of these range from Rs. 50 lakh to Rs. 2.5 crore. Residential plots are also available in a price range of Rs. 30 lakh to Rs. 1.5 crore.

Yercaud’s peaceful, scenic splendour has of late emerged as a magnet for Chennai second home seekers looking for something different. Because of its relatively recent entry on this market, it still has no reputed developers active with projects; local players are catering to the demand, but it is only a matter of time before this changes. The Yercaud second homes market currently offers villas ranging in price from Rs. 35 lakh to Rs. 1 crore, and plots priced between Rs. 10 lakh to Rs. 15 lakh.

Bangalore

Despite competition from many other hotpsots, Mysore has stood the test of time as one of Bangalore citizens’ favourite second home destinations. Famous for its overall cleanliness (it was rated the second cleanest city in India and the cleanest in Karnataka in 2010) and spirited festival celebrations, Mysore is Karnataka’s second-largest city. Here agin, villas are the most popular second home configuration and are available in the range of Rs. 60 lakh to Rs. 3 crore. Land for personalized residential development is also in demand and plots can be bought for anything between Rs. 25 lakh to Rs. 1 crore.

Ootacamund (or Ooty) is also a evergreen choice with second home buyers. Property rates in the Queen of Hill Stations range from Rs.60 lacs to Rs.3 Crs for villas and bungalows, which are configurations for which there are always the highest number of enquiries.

Hyderabad

Vizag is the second home investment location of choice for Hyderabad dwellers. Its USPs include relatively affordable property rates, decent appreciation potential, pleasant weathger and the fact that it is a coastal region with many sea-facing property options available. Despite these obvious draws, there are currently still very few reputed developers active in this market.

Bungalows are the preferred second home configuration in Vizag, and these can be picked up from anywhere between Rs. 45 lah to Rs. 90 lakh. Plots for residential development are priced between Rs. 5 lakh to Rs. 1 crore.

Delhi

In Delhi NCR, the most favoured second home format is the farmhouse. Farmhouse developments are located in clusters around Mehrauli, Bijwasan, Rajokri and Chattarpur and come in various sizes and configurations. Delhi NCR is unique in the respect of offering a unique farm house culture and temperament which has not found many parallels elsewhere in the country. These properties are available in the price range of Rs 2.5 Crore to Rs. 12 crore.

Om Ahuja, CEO – Residential Services, Jones Lang LaSalle India

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3 Comments

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  1. KK Pandey 30. Jan, 2012 at 11:32 am #

    Hi Dear Om,

    Quite interesting article and informative as well.

    To rejuvenate and recharge one’s batteries in the lap of verdant nature is the dream of hard pressed citizens. Around all big cities, bungalow plots in the green nature and on hill sides are coming up.

    A new breed of developers have sprung up to construct bungalows in scenic locations and rural areas. Mostly such development is in the radius of up to 100-300 kms of the city, where people can go for their much needed holidays with family. These places could be Nainital, Shimla, Manali, Dehradun, Ramgarh, Mukteshwar, Ranikhet or farm houses near Jaipur, Agra or even Mathura.

    Besides a lucrative return on investment, a holiday home is largely seen as an escape from one’s stressful lifestyle.

    Investing in a property in these areas makes sense these days. For instance, one can easily get a plots ranging from 3000-4000 per sq. yards. Such properties requires lower investment as compared to those in the metros.

    And last but not least, there are certain things that one needs to keep in mind if you are considering a retreat property. Apart from the clear title of land there should be accessibility which includes infrastructure and transport, water and the panoramic view.

    If these are in place, your Dream Home will be worth every paise in Gold…..

    • Om Ahuja 31. Jan, 2012 at 4:17 am #

      Dear Mr. Pandey,

      Thank you very much for the value-adding information.

      Om Ahuja

  2. Birgit Tyrer 18. Mar, 2012 at 2:49 pm #

    Great work! That is the type of info that are meant to be shared across the web. Thank you =)

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