Jan C. Laufs
Management Board Germany
This is my first CoreNet event and I’m looking forward to meeting a wide spectrum of people from across the industry and having insightful discussions. The summit program certainly seems to strike a chord with topical issues that I’m close to in Germany, in particular workplace productivity.
I only know a few people who wouldn’t agree that the workplace is an essential component for cost efficiency, enhanced productivity and the satisfaction of the most valuable resource – people. However, the assumption should not be made that what the ‘C suite’, CRE professionals and advisers think ‘ticks all the boxes’. In Germany, the works’ councils within companies are fierce protectors of employee working conditions and rights, and so are also a key ‘sign off’ to workplace changes – getting them ‘on board’ is a major consideration in implementing a successful workplace strategy. Creating the right product, ‘selling’ the benefits (and even downsides) transparently and delivering it effectively are all part of winning employee ‘hearts and minds’ and, ultimately, improving their productivity and satisfaction.
I’m keen to find out from others at the summit if and how this challenge is being faced elsewhere within EMEA and across the globe, and to also share my insights.

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