From Matt Giffune Assistant Vice President Jones Lang LaSalle Creating a web presence isn’t rocket science. The common questions that my Philly colleagues asked was “How long did it take you to set this up?” and “How much time do you spend on social media in a typical day?” The process is front end loaded [...]
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Getting found online – part 1
From Matt Giffune Assistant Vice President Jones Lang LaSalle My Philadelphia colleagues invited me to their office last week to speak about social media and technology as tools for leasing. I’ve presented on this topic to various groups but this was the most thought provoking. The audience was comprised entirely of brokers like me. While [...]
Putting butts in seats – part 2
http://www.uli.org/ResearchAndPublications/EmergingTrends/Americas.aspx
Putting butts in seats – part 1
From Matt Giffune Associate Jones Lang LaSalle The most fascinating part of a commercial lease deal is that there is rarely a situation when the tenant and the landlord’s interests are fully aligned. The tenant’s main goals are to minimize rent and cash concessions from the landlord, and create flexibility through renewal, expansion and termination [...]
Take the social media plunge
from Matt Giffune Associate Jones Lang LaSalle The premise of Banker & Tradesman’s Social E Conference in Newport was social media and its impact on small business. I mashed around some ideas for my presentation, and decided to make it as personal as possible. I began by explaining how I use social medial tools to [...]
Social media breaks barriers
by Matt Giffune Jones Lang LaSalle By engaging in on-line conversation, companies can understand their clients’ challenges and tailor solutions. Commercial real estate firms with the best social media tools and analytics hold a clear advantage. Listen to Matt Giffune on maximizing this marketing tool in the new millennium. Learn about leveraging the power of [...]
An entrepreneur’s checklist – part 3
If I were a startup entrepreneur, my third consideration when looking for office space: $$$$$$$. Of course dollars could probably be numbers 1 through 3, but in my experience there is always a deal to be found, you just need to dig around a bit after figuring out where and what you need. You might [...]
An entrepreneur’s checklist – part 2
from Matt Giffune Assistant Vice President Jones Lang LaSalle If I were a startup entrepreneur, here is another thing I’d consider when looking for office space: the right environment. The early stages of a growing company are vital to the formation of a culture. You want to foster an environment that breeds teamwork as well [...]
An entrepreneur’s check list – part 1
from Matt Giffune Assistant Vice President Jones Lang LaSalle If I were a startup entrepreneur, here are the top 3 things I’d consider when looking for office space. First is location. Who do you want to work at your company? Where do you want to work? If you want to recruit seasoned tech vets who [...]
Twitter is the new country club – part 3
from Matt Giffune Assistant Vice President Jones Lang LaSalle The broker-to-broker interaction in the same shop is where the industry needs the most help, and where the waters can become murky. Regular tweets, staying connected on LinkedIn, and maintaining a blog with multiple contributors is ideal. The challenge in part lies in compensation. Most brokerage [...]